Agents every business can trust.
Goodcall began inside Google in 2017 to make AI accessible to any business, starting with the phone.
Born at Google, still building.
Since 2017 Goodcall has been perfecting conversational AI: from proof of concept to agents that answer for businesses from one person to publicly traded companies, with quality built into the workflow from day one.
From CallJoy to Goodcall
In 2017, a Google Ads team saw local businesses generate leads from digital advertising but struggle to answer those leads by phone, text, and chat. A Google hackathon led to CallJoy: a project using Google's conversational AI to help businesses handle phone calls. CallJoy was incubated in Google's Area 120.
Goodcall later became an independent business, continuing the work of making conversational AI accessible to local businesses.
Goodcall's investors include Neo, Foothill Ventures, Merus Capital, Xoogler Ventures, and Zillow co-founder Spencer Rascoff. Its team includes technology and product leaders with backgrounds at MIT, Google, Meta, Rackspace, and Virginia Tech.
What we work from.
Service
The call is someone's problem to solve. The agent's job is to solve it, or get it to a person who can.
Empathy
A caller should feel heard, not handled. Voice, pace and words are chosen for the person on the other end.
Curiosity
Every unfamiliar request is a chance to learn what your customers actually need. The agent tells you; you decide.
Responsible, in practice.
- You control every word your agent says, and who it hands off to.
- Every call is reviewed, with human review and automated checks together.
- The agent doesn't take on tasks it isn't equipped for; it hands off and tells you.
- Callers are told they're speaking with an AI. It's the right thing to do, and callers respond better for it.
Meet Gabi.
Gabi is the builder. Tell Gabi about your business and Gabi makes the agent that answers your phone, connects it to your tools, tests it with you and keeps it sharp. Gabi's face is Goodcall's face, and the teal is Gabi's; the agents Gabi builds wear your colors.
Built with ❤ by humans and AI agents in California, Egypt, GPUland, Virginia and Washington.
Every call, a good call.
Plans from $79 a month per agent. No engineering team required.