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I'm writing this article to help flooring businesses understand how integrating a professional answering service for flooring can transform their customer communication. In an industry where 80% of callers who reach voicemail hang up without leaving a message, having reliable call handling is essential for capturing leads and maintaining client relationships.
An answering service is a third-party company that handles inbound and outbound communications on behalf of other businesses, functioning as an extension of your company to manage calls, messages, and customer inquiries.
The marketplace offers several types of answering services:
These services perfectly match modern business needs by providing 24/7 availability—a feature used by 58% of answering service clients. They offer cost-effective alternatives to in-house staff while improving customer satisfaction for 49% of businesses.
Flooring is a fundamental element in both residential and commercial spaces that serves dual purposes: functional necessity and aesthetic appeal. The industry is substantial and growing—the global flooring market was valued at $388.24 billion in 2020 and is projected to reach $621.54 billion by 2028.
As a flooring business owner or manager, you're likely familiar with the major product categories: hardwood, laminate, vinyl, tile, carpet, and stone. The growing construction and renovation activities, coupled with increasing consumer focus on interior aesthetics, create significant demand for these products.
Managing customer communication can be challenging in this business. With the high volume of inquiries about products, installation, and maintenance, many flooring companies struggle to handle overflow calls and after-hours inquiries. Plus, flooring options come with technical specifications that require knowledgeable responses to customer questions.
The need for appointment scheduling for in-home measurements and consultations, effective lead capture for potential customers researching options, and emergency response for water damage situations all highlight why a dedicated answering service for flooring has become essential for the modern flooring business.
When looking for an answering service that can effectively support your flooring business, GoodCall stands out as a premium solution explicitly built for modern businesses. I've researched their offerings extensively to help you understand why they might be your best choice for your flooring company.
GoodCall is a relatively new but rapidly growing player in the answering service space. Founded in 2024, the company brings Silicon Valley expertise to business communications.
Despite being young, GoodCall has secured impressive backing with $4 million in venture capital funding, allowing them to scale their operations rapidly. They currently serve over 2,000 businesses across retail, service, and professional sectors, processing more than 500,000 calls monthly.
For flooring businesses specifically, GoodCall has developed specialized knowledge of the industry's unique needs, including handling technical product inquiries, scheduling in-home measurements, and managing emergency restoration calls for water damage situations.
What makes GoodCall particularly well-suited for flooring businesses is its cutting-edge AI technology combined with industry-specific capabilities:
GoodCall's AI continually learns from interactions, constantly improving service quality and understanding of flooring-specific terminology and common customer inquiries. This means the system becomes more effective at handling technical questions about materials, installation processes, and maintenance requirements over time.
GoodCall offers a transparent, subscription-based model with tiered plans that scale with your business.
They offer three main plans:
Starter - $59 monthly
Growth - $99 monthly
Scale - $199 monthly
For flooring businesses that experience seasonal fluctuations in call volume (like springtime renovations or post-holiday upgrades), GoodCall's flexible pricing model allows you to scale up or down as needed without penalty, ensuring you're only paying for what you actually use.
If you're looking to enhance your flooring setup with professional answering services, here are five excellent options to consider. Each service offers unique features and pricing structures to fit various business needs.
Ruby Receptionists has been providing virtual receptionist services since 2003 and has served over 10,000 small businesses across the United States. They handle more than 1 million calls monthly and have won multiple service awards, including being recognized by Inc. Magazine as one of the fastest-growing companies in America for 12 consecutive years. Ruby employs over 500 highly-trained receptionists who operate from dedicated call centers in Portland, Oregon, and Kansas City, Missouri.
Pros
Cons
Founded in 2002, AnswerConnect provides comprehensive 24/7 live answering services with a presence in the US, UK, Canada, and Australia. They serve over 15,000 businesses across multiple industries and process approximately 3 million calls annually.
As an environmentally conscious company, AnswerConnect operates a 100% remote workforce and has planted over 1 million trees through its sustainability initiatives. Their team consists of more than 1,000 virtual receptionists worldwide, enabling true 24/7 coverage across all time zones.
Pros
Cons
VoiceNation, established in 2002, has grown into one of America's most customizable answering services. Based in Buford, Georgia, they serve over 30,000 clients nationwide and handle approximately 2 million calls per month. Unlike many competitors, VoiceNation owns and operates its proprietary OpenAnswer™ technology platform, giving it complete control over its service delivery.
The company is known for its special focus on small-to-medium businesses and has received numerous industry accolades, including the Inc. 5000 list of fastest-growing private companies.
Pros
Cons
Abby Connect was founded in 2005 as a family-owned business and has maintained its boutique approach despite significant growth. Now serving over 2,000 clients nationwide, Abby Connect differentiates itself by assigning dedicated small teams of 4-6 receptionists to each client, ensuring personalized service. Their Henderson, Nevada headquarters houses over 150 receptionists who undergo an intensive 8-week training program before handling client calls.
Pros
Cons
Integrating an answering service for flooring with Google Workspace tools means you're not just adding a service—you're creating a communication ecosystem that transforms how your business operates. The connection between professional call handling and Google's productivity suite delivers enhanced efficiency while maintaining a consistent, professional image for your business.
Most exciting is the potential for AI and automation capabilities that can continuously improve your service through machine learning, creating a forward-looking communication strategy that positions your business for ongoing optimization and success.
What is the average cost of an answering service?
The average cost ranges from $50 to $500 per month, depending on call volume and features.
What is the best answering service for contractors?
Ruby, Nexa, PATLive, and Smith.ai are the top answering services for contractors.
Do answering services still exist?
Yes, answering services still exist and are widely used for business call management.
What is the best AI answering service?
Smith.ai, AnswerConnect, and Moneypenny offer top AI-powered answering services.