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Area code 770 is a telephone area code in the North American Numbering Plan (NANP) serving the suburbs surrounding Atlanta, Georgia. Businesses use 770 numbers to establish a local presence, credibility, and accessibility throughout this densely populated and economically powerful region.
Area code 770 is a telephone area code in the North American Numbering Plan (NANP) for the suburban ring of Atlanta in the U.S. state of Georgia. Area code 770 was created in 1995 in a historic split from area code 404, which originally covered all of metro Atlanta.
Due to rapid growth, 770 is now part of an overlay complex with area codes 678 (added in 1998) and 470 (added in 2010), which cover the entire metro area.
The 770 area code is home to 6,490,923 residents. The area serves a diverse mix of communities, from major corporate centers like Sandy Springs and Alpharetta to sprawling suburban cities like Marietta and Lawrenceville.
The area's demographics are highly diverse, reflecting its status as a major international metropolitan hub with significant White, African American, Hispanic, and Asian populations.
This diversity is also reflected in economic outcomes. For example, there's a clear correlation between education and income: Workers with a Bachelor's degree can earn an average of $51,206 annually, which is significantly more than the $27,915 earned by those with a high school diploma and almost triple the average of $18,734 earned by workers without one.
The 770 area code is located in the Eastern Time Zone (ET). The region operates on UTC–5 during Eastern Standard Time (EST) and UTC–4 during Eastern Daylight Time (EDT), with the clock shifting in March and November each year.
This time zone is highly strategic for businesses, especially those engaged in finance, logistics, and national trade. Operating on Eastern Time aligns businesses with major financial markets like New York and allows them to begin the U.S. business day.
This provides a full day's overlap with the Central and Mountain time zones and several hours of connectivity with the Pacific coast, making it a strategic location for coordinating with partners and customers across the country.
Having a 770 number establishes a local presence and strengthens credibility with a population that spans affluent suburbs, major commercial districts, and sprawling corporate campuses.
In an era dominated by digital communication and caller ID screening, a local phone number remains a critical trust factor. Research shows that people are nearly four times more likely to answer calls from familiar, local numbers compared to toll-free or out-of-area numbers.
For residents of the 770 region, seeing a local number from communities like Marietta, Roswell, or Lawrenceville signals that a business is part of their community. Calls from a recognizable 770 number (or its 678/470 overlays) are far more likely to be answered, while out-of-state or unfamiliar numbers are often ignored or marked as spam.
Some well-known businesses that benefit in the 770 region:
Setting up your 770 area code number with Goodcall is quick and straightforward. Here’s how it works:
Choosing Goodcall means more than just getting a local number; it means equipping your business with tools to handle calls efficiently.
With these advantages, Goodcall makes it easier for you to manage calls and focus on growing your business.
Our local 770 area code numbers come with affordable pricing plans designed to fit every business size. We offer flexible pricing options that scale with your needs, whether you’re a startup or an established enterprise. Additionally, you can save 30% on annual subscriptions, giving your business more value at a lower cost.
Apart from the 770 area code in Georgia, two overlays and several nearby area codes serve the surrounding regions:
What is the 770 area code, and where is it located?
The 770 area code is a telephone area code for the suburbs surrounding Atlanta, Georgia. It serves a large ring of counties, including cities like Marietta, Roswell, and Lawrenceville. It was created in 1995 as a split from the 404 area code.
What cities does the 770 area code cover?
It covers major suburbs such as Marietta, Roswell, Sandy Springs, Alpharetta, Lawrenceville, Duluth, Kennesaw, and Peachtree City. It includes communities within numerous counties, including Cobb, Gwinnett, North Fulton, and DeKalb.
What time zone is area code 770 in?
The 770 area code is in the Eastern Time Zone (ET): UTC–5 during Standard Time and UTC–4 during Daylight Saving Time.
Does the 770 area code get spam calls?
Yes. Like any public phone number, 770 numbers can receive spam or robocalls. However, Goodcall’s AI-powered phone agent helps filter, screen, and block unwanted or spam calls effectively, ensuring smooth business communication.
Which types of businesses benefit most from a local 770 number?
The types of businesses that benefit most from a local 770 number are music and entertainment venues, healthcare management firms, tech startups, automotive companies, tourism operators, restaurants, and retail stores.
How can I get a local 770 area code number for my business?
You can easily acquire a 770 area code number through Goodcall, which offers instant setup, AI-powered answering, and call management features tailored for businesses across Atlanta.
Can I forward calls from my 770 number elsewhere?
Yes. You can set up call forwarding from your 770 number to any phone, mobile device, or office line, ensuring you never miss important customer calls.
How much does it cost to get a 770 area code number?
Goodcall provides affordable and scalable pricing plans, starting from $66 per agent per month.
Is the 770 area code toll-free?
No. The 770 area code is a standard local number, not a toll-free code. Toll-free numbers in the U.S. typically begin with prefixes such as 800, 888, 877, or 855.